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| May 31, 2010 | Modern bra turns 100 this year | |
New York: The modern bra, which was invented by New York socialite
Mary Phelps-Jacob, has turned hundred this year. Phelps-Jacob born in 1891 in New Rochelle was a descendant of steamboat inventor Robert Fulton. She was just
19 when she created an alternative to the corset while preparing for a debutante
ball in 1910. The filmy dress she planned on wearing had a plunging neckline,
and the corset, constructed of whalebone and heavy fabric, was far too cumbersome.
Phelps-Jacob asked her maid to tie two white handkerchiefs together with some
pink ribbon. The improvised garment didn't offer much support, but it worked with
the loose-hanging dresses of the period, and she wound up making versions for
her high-society friends. Phelps-Jacob got a patent in 1914, and then had sold
it to the Warner Brothers Corset Co. for only 1,500 dollars. By the time of Phelps-Jacobs'
death, in 1970 at age 78, bras had become a billion-dollar industry. "I can't
say the brassiere will ever take as great a place in history as the steamboat,
but I did invent it," the New York Post quoted her as having written. |
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