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| March 12, 2010 | Railways earn Rs 157.47 crore through commercial advertising in trains | |
New Delhi: Minister of State for Railways E Ahamed in a written reply in the Rajya Sabha on Friday said earning through commercial advertising including advertising on trains during the year 2008-09 was Rs 157.47 crore.
"The amount spent on administration and passenger amenities depends upon the overall
requirement and availability of funds," said Ahamed adding that it does not have
any direct co-relation with the earnings through advertisements. "Policy guidelines
already exist for commercial advertising on trains," he claimed. Ahamed further
in his letter said that there are various schemes of commercial advertising on
interior and exterior of trains like display of advertisement panels, vinyl wrapping
of coaches, package of advertising rights on trains etc. "Advertising is permitted
in all categories of trains irrespective of route," he added. |
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