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| March 8, 2010 | Designers Shantanu and Nikhil's new sportswear for Adidas at LIFW | |
Mumbai:Designers Shantanu and Nikhil entered the sports arena with their new S&N label for Adidas Style Essentials at Lakme India Fashion Week (LIFW). The collection called 'Motochic' was showcased by the duo in sporty silhouettes and a great colour story, which the designers blended with striking drapes for easy comfort. The colour palette included black, grey and yellow. Stripes and
Check patterns played an important part in adding interest to the line for the
jet setting fitness freaks. Bollywood actor Deepika Padokone glided down the ramp
as a showstopper adorning a diagonal striped sleeveless Tee with a shimmering
clinched waist teamed with metallic balloon micro shorts. "This time I think I
really enjoyed myself and like I said, I think it has to do with the fact that
it's sports mixed fashion and it's comfortable at the same time. So I think everything
put together, I was feeling my best today." said Padukone. Meanwhile, designer
Narendra Kumar also showcased his collection for Jeans as a 21st century style
statement. The collection inspired with future, had a clever blend of luxurious
ethnic inspirations and modern shapes. Sprayed, laminated, bleached and coloured,
the denims in Kumar's collection were shredded, dyed and patched. Men's jacket
had net insets or was contoured with piping and contrast patches. Trench and long
coats, biker and cropped jackets, with military style detailing, epaulets and
zippers were ideal for a trip to the moon. Women's wear was short with the fitted
dresses, tiny tops and skinny jeans ideal for cocktail hours. Actor Neil Nitin
Mukesh, who walked the ramp for Kumar, ended the show wearing a sharply cut
denim
jacket with leather trims. Kumar said that through his sense of fashion he wanted
to touch futurism. "We are always looking towards buying companies all over the
world. Soon we will be buying space on mars and moon. But that kind of futurism
has never touched fashion. We wanted to bring that. Our life is surrounded by
everything that is future...like cars and buildings etc. But fashion has always
been about embellishments. We wanted to take fashion to the space age," he added.
Lakme India Fashion Week (LIFW), organised twice annually, is being held from
March 5-9 and will involve events like media seminars, business-to-business
meetings
and a buyers' forum, apart from the regular fashion shows. The event will also
provide a platform for fresh designers who possess the talent through the Gen
Next shows. Around 64 designers would showcase their collections in this season. |
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